
our foodie philosophy
Life with little ones rarely goes to plan. Some days you have time to cook from scratch. Other days, you’re juggling lunch with one hand and catching a flying spoon with the other.
That's why we're here to help make those busy mealtime moments a little easier, with naturally tasty food in handy formats, ready when you need it most. We use simple, organic ingredients and champion recognisable kitchen + store cupboard staples in our recipes.
Everything we make is created with little ones in mind, from age-appropriate textures to flavour combinations that help tiny taste buds grow big and brave.
And while we want little ones to enjoy the very best food, we also focus on helping care for the planet around them too. After all, healthy kids today mean a healthier world for generations to come. That’s our foodie philosophy!
our tasty recipe for baby food + toddler snacks
tasty matters
We want little ones to grow up loving deliciously healthy food! That’s why we champion naturally tasty ingredients and add herb and spice twists to tickle tiny taste buds. Texture matters too, so we work with experts to make sure our purees + finger foods are created with little one's development in mind. That’s why we’ve been voted ‘Most Loved by Little People’ and ‘Most Loved by UK Parents’! Yip-pea!
from our kitchen to yours
We don't think it takes a chemistry set to make great tasting baby + toddler food. That's why, we make sure that every ingredient in our products has a reason to be there and where we can, we only use recognisable kitchen + store cupboard staples. We use a super strict ingredients list (which goes above + beyond the industry set standards!) when creating our yummy recipes or introducing a new ingredient and we always prioritise natural + real foods.
a little nudge
We know that some of the stuff kids eat could be better, so we’re constantly looking at what’s currently out there on the shelves and focus on creating healthier, better-for-little-ones alternatives - no weird sounding ingredients, or bland, beige food here! Just yummy food, packed with simple ingredients in handy, convenient formats, ready when you need it most.
only organic
We only use the highest quality organic ingredients, ensuring our recipes are not just packed with simple tasty ingredients, but are good for the planet too! By partnering with organic farmers, we’re make sure that every single raw ingredient we use is the very best for our little ones while also protecting the birds, bees + bugs that help our planet thrive Without harmful pesticides, our farmers’ fields are buzzing with life and full of natural goodness!
guaranteed giggles with every nibble
Explore our range of deeelicious baby + toddler meals and snacks and discover why we're most loved by little people!



explore our tastebud tingling recipes

shop with Ella's
From veggie first tastes, to perfect puree blends, marvellous meals + finger foods, there's something for every stage of your little one's foodie adventure!
ready for weaning?
At Ella's, we take the stress out of weaning + put the fun into mealtimes! Explore our weaning hub as we guide you through every stage of your little one's weaning journey.